May 14, 2020
FOR IMMEDIATE RELEASE
The mid-term results of the 2020 Sanrio Character Ranking were announced on May 12, showing Yoshikitty in the Top 5 of the current worldwide totals.
Fans can continue to vote multiple times a day from all their devices through May 25 (Japan time).
In addition to online voting, which is available to everyone both in and outside Japan, other voting methods include buying goods at the Sanrio online shop, leading to an immediate rush that put all Yoshikitty merchandise out of stock instantly.
Yoshikitty is also leading the results in overseas territories, currently placing #1 in Brazil, #2 in China, and #3 in Germany.
Yoshikitty was born in 2009 as an unprecedented character who is modeled after a real person, YOSHIKI, with now over 500 items on sale. Loved both in Japan and around the world, Yoshikitty initially ranked in 12th place in 2015, and has been in the top 10 for four years straight starting in 2016.
In 2018, Yoshikitty ranked 3rd place worldwide, ranking above Hello Kitty. This year’s results will be announced on June 9.